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Face Moisturizers: Most Commonly Asked Questions

Moisturizing is a cornerstone of any skincare routine, yet many people have questions about how to get the most from their moisturizer.


Whether you’re just starting out or want to refine your routine, this guide answers the most commonly asked questions about face moisturizers to help you keep your skin nourished and healthy.

1. What Does a Moisturizer Do for Your Skin?

A moisturizer helps maintain your skin’s hydration levels by preventing water loss and replenishing moisture. It forms a protective barrier on the skin, which shields it from environmental factors like pollution and harsh weather.


Many moisturizers also include nourishing ingredients that improve skin texture and support its natural repair processes.

2. How Do I Choose the Right Moisturizer for My Skin Type?

Choosing the right moisturizer depends on your skin’s unique needs, which can vary based on your skin type, environment, or even the seasons. For example, dry skin may need a richer cream, while oily or combination skin thrives with a lightweight formula. Sensitive skin often benefits from products with soothing, gentle ingredients.


That said, there are moisturizers—like ours—that are designed to work beautifully for all skin types. These versatile formulations provide the perfect balance of hydration and nourishment, adapting to your skin’s needs no matter how they change over time.


Our moisturizer is:


  • Deeply Hydrating Yet Lightweight: It quenches dry skin while being breathable enough for oily or combination types.

  • Non-Comedogenic: It won’t clog pores, making it suitable even for acne-prone skin.

  • Natural and Organic, Free of Harsh Chemicals and Artificial Fragrances: With soothing, plant-based ingredients, it’s gentle and safe for all skin types, even sensitive skin.


This kind of all-skin-type moisturizer is an excellent option for anyone looking for simplicity in their skincare routine, ensuring your skin stays healthy, hydrated, and radiant through all seasons and changes.

3. When Should I Apply Moisturizer?

The best times to moisturize are:


  • Morning: Apply after cleansing, toners, and serums, to protect your skin throughout the day.

  • Evening: Use a moisturizer as the final step in your nighttime skincare routine to support your skin’s overnight repair process.


Applying moisturizer to slightly damp skin helps lock in hydration more effectively. Don't wait too long after cleansing to apply.

4. Can I Use the Same Moisturizer for Day and Night?

It depends on the product and your skin’s needs. Daytime moisturizers may include SPF for sun protection, while nighttime moisturizers may have richer textures and ingredients like peptides or ceramides for repair and nourishment.


Some moisturizers, like our Rosehip & Calendula, have ingredients that help with both daytime and nighttime needs. These help simplify your routines and provide the skin with consistency.



5. How Much Moisturizer Should I Use?

A pea-sized amount is typically enough for your face, though this can vary depending on the product, other products used in your routine, and your skin's unique needs. Use just enough to evenly cover your skin without leaving it feeling greasy.


You may also need to adjust throughout the seasons or depending on how your skin feels. Remember, too much product can clog pores, while too little may not provide adequate hydration.

6. Can Moisturizer Replace Serum or Oil?

Moisturizers, serums, and oils serve different purposes:


  • Serums deliver concentrated active ingredients like antioxidants or hyaluronic acid. (See Sole Toscana's Neroli Radiance Serum)

  • Oils provide an extra layer of nourishment and can be mixed with moisturizer for added hydration and deeper penetration of nutrients. (See Sole Toscana's la Dolce Vita Elixir)

  • Moisturizers lock in all these benefits while hydrating and protecting your skin.


For the best results, layer them in this order: serum, oil (optional), then moisturizer. You may also consider the oil as the last step or mixing it with your moisturizer.


7. Do I Still Need Moisturizer If I Have Oily Skin?

Yes! Even oily skin needs hydration to stay balanced. Skipping moisturizer can even lead to dehydration, causing your skin to overproduce oil.


Choose non-comedogenic moisturizers with hydrating and soothing ingredients to keep your complexion healthy without adding shine.


8. Are Natural or Organic Moisturizers Better?

Natural or organic moisturizers are often gentler on the skin and free from synthetic chemicals that can irritate sensitive complexions. They also prioritize nourishing, plant-based ingredients that support overall skin health. The products are often produced in small batches to control temperatures and keep the efficacy of the nutrients.


Look for certified organic products to ensure their quality and authenticity.

9. What Ingredients Should I Look for in a Moisturizer?

For hydrated, healthy skin, look for these powerhouse ingredients:

  • Hyaluronic Acid or Sodium Hyaluronate: Boosts hydration and plumps the skin.

  • Ceramides: Strengthen the skin’s barrier.

  • Aloe Vera: Soothes and hydrates.

  • Antioxidants (e.g., Vitamin C, Vitamin E): Protect against free radical damage. Natural ingredients to look for include Rosehip, Argan, Neroli, Pomegranate, etc.

  • Natural hydrating oils (e.g., jojoba, argan, olive oil, etc.): Nourish and condition the skin.

10. How Do I Know If My Moisturizer Is Working?

A good moisturizer should leave your skin feeling soft, hydrated, and comfortable—not greasy or uncomfortably tight. This feeling should last throughout the day or night.


If your skin feels dry, irritated, or excessively oily, try a few things:



If none of this works, it may be time to switch to a product better suited to your needs.


A good moisturizer is an essential part of any skincare routine, providing the hydration and protection your skin needs to stay healthy and resilient. By choosing a product tailored to your skin type and applying it consistently, you can enjoy softer, smoother, and more radiant skin.


What questions do you have about moisturizers? Let us know or explore our collection of organic, Italian-made skincare products to find your perfect match.

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