Diverse Clays Across Italy
Italy's varied landscapes yielded different clay types, each with unique mineral compositions and benefits. Coastal regions prized green clay for its detoxifying qualities, while the hilly terrains' red clay was cherished for boosting circulation.
Preparing and applying clay masks was an art in itself. Knowledge, passed through generations, guided artisans in blending clay with local ingredients, olive oil, rose water, or herbal extracts to enhance its benefits.
Modern Science Backs It Up
The use of facial masks is not just a tradition but also now a practice rooted in science. Studies in dermatological journals, including the Journal of Cosmetic Dermatology, indicate that facial masks can significantly improve hydration, elasticity, and can offer anti-inflammatory benefits to help with common skin issues like rosacea, eczema, and psoriasis.
Ingredients in mask formulations provide a concentrated boost that you often can't get from your daily moisturizer or serum. Masks like Sole Toscana's THE HYDRATING MASK are packed with high concentrations of natural ingredients, such as aloe vera, green clay, jojoba oil, pomegranate seed oil, and more.